WHAT WE DO
STRATEGIC & CREATIVE
Services
Numbers first.
Does the thought of Google Analytics make you want to hide?
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What if we think about it in a different way? These numbers actually tell a story - YOUR online story.
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I'll show you which numbers matter, why, and what they mean.
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Then, we'll use this info to your advantage to create SMART, beautiful creative together.
STRATEGIC & ANALYTICAL SERVICES
Google Analytics:
Interpretation & Action Plan
Which numbers do you need to focus on in your Google Analytics, and what are they telling you about your target audience? This stuff is GOLD! I'll help you uncover the important stats so you can use that info to your advantage! You'll get a comprehensive report of my findings, complete with an Action Plan to help guide your future marketing efforts.
Social Media Analytics:
Interpretation & Action Plan
Just like Google Analytics, the platforms where you interact with your customers MOST have their own analysis reports on how your profile is doing. Do you ever dig beyond the front page? I do. Let's see what your social media analytics can tell you about how your customers like to engage with you. What works, what doesn't, and what should you be thinking about when planning future content?
Keyword Research
& Product Positioning
Do you know what your audience is looking for online or HOW they search Google, Pinterest or YouTube? Let's find out together. Simply give me 5-10 keywords you think your target audience is using to look for content like yours. I'll bounce this back to you with a comprehensive list of keywords to help you optimize existing content and plan for future content you didn't even know your audience wanted! Keyword research is extremely important for anyone producing weekly content, content planning, or considering market viability and positioning for potential new products, services, and online courses.
Strategic Content Planning:
Increase Efficiency & Deliver Value
Say goodbye to the days of not knowing what to blog about, or if next week's YouTube video topic is something your followers even care about! Once you understand your analytics and know something about keyword search volume, you'll be in a sweet spot for STRATEGIC content planning. When you're strategic, you can start to plan ahead and BATCH produce your content for more consistent delivery. A Content Plan (or Content Calendar) will streamline your workflow, make you more efficient, deepen your connections, foster trust, and help you build customer loyalty.
CONTENT CREATION SERVICES
Content Creation:
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Graphic Design Services
From developing an idea for your Lead Magnet to creating a gorgeous Success Path & Sales Page for your new Membership, and finding ways to retain your members with custom Membership Guidebooks, Worksheets or Presentation Workbooks - I've already done it sucessfully, and can do it for you!
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Custom Websites, Landing Pages, & Sales Pages available in: Wix, Weebly, Wordpress, LeadPages, Teachable, Kajabi, & Shopify.
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Traditional print production services available upon request.
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Copywriting Services
Need copywriting from A HUMAN, or a HUMAN to write prompts, edit and shape AI copy for your human target audience? I've got you!! I can support all of your copywriting needs from Websites to Lead Magnets, Email Funnels, Weekly eNewsletters, Sales Pages, Blog Management, to platform specific writing for YouTube, Pinterest, and special projects like video scripts. I've done it all, and will help you create a voice that's customer-centered and authentically yours.
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Looking for a meticulous proofreader? In another life I was a Senior Account Exec in Chicago and proofed LEGAL COPY for Bank of America credit card solicitations! I'm someone who can spot the subtlest font differences in your creative, find typos, missing punctuation.
Content Audits:
Already have a website, course, or membership, and feel like you need another set of eyes? Not sure if the content flows clearly for your audience, or if it could be easier to navigate? I'm an amazing guinea pig! Tell me what your audience already knows, what they hope to learn from you, and I'll provide insightful feedback regarding where we might improve together!
